The “library empty” email no longer announces a pause when older photos will become available again in time, and gives the actual restart date otherwise.

Brand profile templates for 10 sectors (restaurant, bakery, café, delicatessen, florist, beauty salon, fashion boutique, craftsperson, coach, accommodation): pick your sector in AI caption settings, complete the parts in brackets, and save.

The Photos page now suggests a library size based on your publishing pace (about two months of posts), and shows when your library is large enough.

Library emails now adapt to your situation: a tip to turn on recycling, a notice when older photos take over, a clear message when posts are paused, and a reminder if the pause lasts a week.

Photo recycling now starts only when you run out of new photos: Bloom reuses an older photo picked at random, with a new caption, so your posts keep going. A photo never comes back within 30 days, nor while it is still among your most recent posts. The “after 3/6/12 months” choice is replaced by a single checkbox.

Clicking "Regenerate caption with AI" right after skipping a post could show an unclear error when autopilot was on.

Clearer messages when a post changed in the meantime (published, skipped or updated automatically): no more technical error messages.

While the AI is writing the caption of a new post, the post shows "AI caption on its way…" and updates automatically as soon as the caption is ready.

"Regenerate caption with AI" is now available on scheduled posts too, until they go out. The post stays scheduled; only the caption changes.

Guided tour on first login: six short steps show where to connect Instagram, set your publishing days, describe your business for AI captions, add photos and manage upcoming posts. You can skip it at any time and replay it from the Settings page.

Error messages are now shown only once.

Every photo and caption is checked against the platforms' content rules before it is published.

Photos are automatically framed for Instagram (portrait, square or landscape) before publishing.

Edit the caption and change the photo of a post that is already scheduled.

Full captions are shown in the post queue.

Past dates are greyed out in the calendar.

Clear notice when autopilot is switched on.

Choose a custom date and time for any post.

Clear messages when a post is held back by the content check.

Recycling: older photos can come back after 3, 6 or 12 months, with a new caption.

Autopilot: Bloom publishes on your days, at your time, without manual approval.

Post queue: keep up to 7 posts ready in advance.

New, simpler dashboard designed for business owners.

Email alerts when something needs your attention.

Faster dashboard.

Live publishing status: see when a post is being published and when it is live.

Generate a new caption in one click.

AI captions written in your brand's voice, from your brand profile.

Publish on your Facebook Page as well as on Instagram.

Dashboard available in English and French.

First version: upload your photos, schedule them and publish on Instagram.

"Publish now" button on any pending or approved post.